Design thinking for strategic innovation :
Mootee, Idris,
Design thinking for strategic innovation : what they can't teach you at business or design school / Idris Mootee. - Hoboken, N.J. : John Wiley & Sons Inc, c 2013
Includes index.
There's no more business as usual -- What is design thinking, really? -- Applied design thinking in business and strategy -- Introducing the design thinking MBA -- Hiring design thinkers is not enough; we need to create design thinking companies.
1118620127 9788126572694
2013478369
016429693 Uk
Creative ability in business.
Creative thinking.
Organizational change.
658.4063 MOO-D
Design thinking for strategic innovation : what they can't teach you at business or design school / Idris Mootee. - Hoboken, N.J. : John Wiley & Sons Inc, c 2013
Includes index.
There's no more business as usual -- What is design thinking, really? -- Applied design thinking in business and strategy -- Introducing the design thinking MBA -- Hiring design thinkers is not enough; we need to create design thinking companies.
1118620127 9788126572694
2013478369
016429693 Uk
Creative ability in business.
Creative thinking.
Organizational change.
658.4063 MOO-D