000 01485cam a2200337 a 4500
999 _c24969
_d24969
008 140227s2013 njua 001 0 eng d
010 _a 2013478369
016 7 _a016429693
_2Uk
020 _a1118620127
020 _a9788126572694
020 _z9781118748855 (ebk)
020 _z9781118748688 (ebk)
035 _a(OCoLC)ocn828139428
042 _alccopycat
082 0 4 _a658.4063 MOO-D
_223
100 1 _aMootee, Idris,
245 1 0 _aDesign thinking for strategic innovation :
_bwhat they can't teach you at business or design school /
_cIdris Mootee.
260 _aHoboken, N.J. :
_bJohn Wiley & Sons Inc,
_cc 2013
500 _aIncludes index.
505 0 _aThere's no more business as usual -- What is design thinking, really? -- Applied design thinking in business and strategy -- Introducing the design thinking MBA -- Hiring design thinkers is not enough; we need to create design thinking companies.
650 0 _aCreative ability in business.
650 0 _aCreative thinking.
650 0 _aOrganizational change.
856 4 1 _uhttp://www.loc.gov/catdir/enhancements/fy1406/2013478369-t.html
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy1406/2013478369-d.html
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy1406/2013478369-b.html
942 _2ddc
_cBK
906 _a7
_bcbc
_ccopycat
_d2
_encip
_f20
_gy-gencatlg